Future-Proofing Your Mobile Wallet Marketing Strategy
Mobile Pocketbook Advertising
Mobile purses, like Apple Wallet and Google Pocketbook, shop digital variations of charge card, loyalty cards, occasion tickets, vouchers and more. They're an invaluable consumer interaction tool for brand names because they're an irreversible, easy-to-find, low-barrier method to connect and transform.
Unlike e-mails or social media ads, mobile budget passes can be frequently updated with dynamic material-- which customers desire and anticipate. For example, a seller can set up an automated project that sends out day-to-day deals to its mobile purse pass holders for a restricted period.
This sort of targeted messaging mobile user experience programs you care about your most loyal customers while also driving more deal regularity-- an effective mix. It's a specifically reliable approach for brands that want to drive customer loyalty without having an app.